Skip to main content
American flag background
Dog Tag Discount

No DD-214 Required.
Just Thank You.

Military, veterans, and first responders get $300 off any vehicle — or donate it to Oregon Dog Rescue.

Dealerships demand paperwork to protect their profit. We take your word for it — because we just want to thank you for your service.

Honoring All Who Serve

Army seal
Army
Navy seal
Navy
Air Force seal
Air Force
Marines seal
Marines
Coast Guard seal
Coast Guard
Space Force seal
Space Force

Also Honoring First Responders

Police badge
Police
Fire & Rescue badge
Fire & Rescue
EMT / Paramedic badge
EMT / Paramedic
911 Dispatch badge
911 Dispatch

Dealerships vs. Rockhound's Dog Tag Discount

Most dealerships treat the dog tag discount like a favor. We treat it like a duty.

Typical Dealership
Rockhound Auto
Proof Required

DD-214, military ID, dependent ID — bring the paperwork or no deal

Just tell us. We take your word for it.

Their Real Motivation

They care that much about protecting their profit margin

We just want to thank you for your service

The Process

Verify, document, approve — then maybe you get the discount

Ask us about it. Done. Discount applied.

Who Qualifies

Only what they can verify with official documentation

Active duty, veterans, reservists, spouses — if you served or support someone who did, you qualify

The Discount

A token gesture buried in fine print, often offset by markups elsewhere

$300 off the price — or donated to any charity you choose

"Show us, tell us, or just ask — we don't care. We just want to thank you for your service."

— Rockhound Auto

How the Dog Tag Discount Works

Four simple steps. No paperwork. No hassle. Just respect.

01

Find Your Vehicle

Browse our inventory and find the perfect vehicle for your needs. Every vehicle is thoroughly inspected and comes with our honest pricing.

02

Just Tell Us You Served

That's it. No DD-214. No military ID required. No verification process. Just let us know — or ask us about it — and the discount is yours. We take your word for it.

03

Choose Your Benefit

Take $300 off the vehicle price, or donate the full $300 to any charity of your choosing. The choice is completely yours.

04

Drive Home

Complete your purchase with the discount applied or donation confirmed. We handle all the paperwork and make it easy.

Honoring Every Branch

Who Qualifies for the Dog Tag Discount?

If you've served or are currently serving — in uniform or on the front lines — you qualify. It's that simple.

Military & Veterans

Active Duty

All active duty service members across all branches of the U.S. Armed Forces

ArmyNavyAir ForceMarinesCoast GuardSpace Force

Veterans

Honorably discharged veterans — all branches, all eras. No DD-214 required.

All branchesAll erasHonorable discharge

Reservists & Guard

Members of the Reserve and National Guard components, active or inactive

Army ReserveNavy ReserveAir Force ReserveNational Guard

Military Spouses

Spouses of active duty, veterans, and reservists — and Gold Star families

Active duty spousesVeteran spousesGold Star families
First Responders

Law Enforcement

Active and retired police officers, sheriffs, deputies, and federal law enforcement agents

Police OfficersSheriffs & DeputiesState TroopersFederal AgentsRetired LEO

Fire & Rescue

Career and volunteer firefighters, wildland firefighters, and fire investigators

Career FirefightersVolunteer FirefightersWildland FireFire Investigators

EMT & Paramedics

Emergency medical technicians, paramedics, and flight medics serving their communities

EMT-BasicEMT-AdvancedParamedicsFlight MedicsER Nurses

911 Dispatchers

Emergency communications officers and 911 dispatchers — the first of the first responders

911 DispatchersEmergency Comm.Crisis Negotiators

No DD-214. No Badge Number. No Problem.

Rockhound Auto takes your word for it. Show us your ID, tell us you served or respond, or just ask — we don't care about paperwork. We're here to thank you for your service.

Your Choice: Keep It or Give It

The Dog Tag Discount is yours — $300 off your purchase. But if you'd rather pay it forward, we'll donate it to Oregon Dog Rescue on your behalf.

Give Back Option

Your Discount, Your Choice

We believe in honoring your service in the way that matters most to you. That's why we give you two options with your $300 military discount.

Option 1: Take the Discount

Apply the full $300 directly to your vehicle purchase. Simple, straightforward savings on your next car.

Option 2: Donate to Charity

Direct the full $300 to any registered 501(c)(3) charity of your choosing. We'll make the donation in your name and provide documentation.

Military family with new vehicle
Your Impact

Whether you take the discount or donate it, you're making a difference in your community.

Popular Charity Choices

While you can choose any registered charity, here are some organizations our military customers have supported:

Veteran Support

Wounded Warrior Project, DAV, Fisher House

Animal Welfare

Oregon Dog Rescue, local shelters, K9 veterans

Local Community

Food banks, youth programs, homeless services

Pass It On

Share This Discount with Fellow Service Members

Know a veteran or active duty service member who needs a vehicle? Share the Dog Tag Discount — and everyone wins.

You get $300 off

Your fellow service member saves $300 on their next vehicle.

You earn $300

When they buy, you receive a $300 referral reward.

Or donate $600

Combine both rewards and donate the full $600 to a charity of your choice.

How it works: They buy a vehicle using your referral → they save $300 → you earn $300 → or combine for a $600 charity donation.

See full referral details →

Share via

Facebook
X / Twitter
SMS
Email

Claim Your Dog Tag Discount for First Responders

0/500 characters

By submitting, you agree to our Privacy Policy. We'll verify your military status and apply your discount.

Dog Tag Discount FAQ

Common questions about the Dog Tag Discount — for military, veterans, and first responders.

Correct. We take your word for it. Show us your military ID, tell us you served, or just ask about the Dog Tag Discount — no paperwork required. We're not here to verify; we're here to thank you.

Still Have Questions?

Our team is here to help you understand and claim your Dog Tag Discount.

Contact Us
Search0BrokerCall